It’s no secret that YouTube is the biggest video website on the planet. With over 1 billion active users, it makes sense to try and grow your channel as much as possible. One way to increase subscribers is by using a number of different strategies, including using hashtags on your videos and tweeting about them at the right times. However, some creators are asking themselves if there’s any point in focusing so much on growing their channel when it comes to getting views and subscribers.

It Can Help You Build Your Brand
You need to make sure that each video has a clear purpose and message, so that people who watch it know exactly what it is that you do, why they should care about it, and how they can get in touch with you if they want more information or want to work with you.
You’ll Get More Views On Your Videos
More YouTube subscribers mean a larger audience, and a larger audience means more people watching and sharing your content. This can result in a snowball effect that leads to increased exposure, opportunities and success–leading to even more money!
You Can Use It To Track Growth And Measure Success
You can use the number of subscribers you have to measure growth, success and reach.
- Subscriber count is a good metric for measuring growth. The more people who subscribe to your channel, the more likely they are interested in what you have to say. This means that there’s potential for those new viewers to become fans and turn into loyal customers/fans who will buy from you or watch your videos regularly over time.
- Subscriber count is also useful for measuring success–if someone views their subscriber count as an indicator of whether their content has been successful or not then this could be useful information when deciding whether or not it’s worth continuing making videos (and therefore spending time and money).
You’ll Be Able To Influence More People
With more YouTube subscribers, you’ll be able to influence more people. If you’re passionate about a topic and want to share it with the world, YouTube is a great place for that!
You can use your channel as a way to influence others by providing relatable content that helps them with their problems. Your audience will appreciate being able to relate to someone else in their situation who has gone through similar struggles or triumphs. This is especially true if they feel like they don’t have anyone else who understands what they’re going through right now.
A Larger Subscriber Base Can Help You Attract More Viewers
More subscribers also means that you’re able to build a community around your channel that supports each other through comments and likes on posts, as well as sharing relevant content back to one another’s channels (which helps grow those individual subscriber counts).